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Gillette, Toxic Masculinity, and Capitalism: Are "Woke" Brands Really a Good Thing? - Paste Magazine
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Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
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Gillette's 'We Believe' ad focusing on 'toxic masculinity' gets mixed response, sends upset customers to seek other brands | Fox News
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People Are Throwing Away Their Gillette Products After The Company Releases A Controversial Ad | Bored Panda
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Move aside, Gillette: four products to rile men who like their masculinity toxic | Life and style | The Guardian
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